Brambles: the data advantage

Discover how a 150-year-old logistics company is using data to evolve from pallet provider to supply-chain intelligence partner.

Ever wonder how fruit stays fresh on its journey from farm to supermarket shelf?

Meet Brambles, a company that has been specialising in supply chain logistics for 150 years and a long-term holding in our U Ethical Australian Equities Trust.

In this article we explore how Brambles is using data to enter a new phase of intelligent distribution and create a competitive advantage competitors can’t easily replicate.

Author

Taylor Halliday, Investment Specialist

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